The upshot with the PPM panel is that radio fans have been replaced by contest players and people who genuinely need the money.  Is there any question now why PPM ratings strongly favor the most mainstream of formats…AC, CHR, Country, Classic Rock, News/Talk?  Is it any wonder now why formats just one block off of Main Street…including Triple A, Smooth Jazz, and non-commercial radio stations…are usually buried in the ratings?

via www.paragonmediastrategies.com

My old college radio buddy Mike Henry rants on his radio consulting blog about the skewedness of the new Arbitron Personal People Meters method of rating radio usage.